Preso of the Week: Scott Brinker on Agile Marketing

3 Content that keeps working long after the event is finished
September 26, 2013 at 10:20 pm  •  Posted in Featured, Preso of the Week by  •  3 Comments

Scott Brinker held the Marketo Summit audience riveted as he showed how agile management techniques developed in software engineering can be applied to content marketing.  Fast-paced and entertaining with a magic combination of compelling but simple visuals and an engaging storytelling style, this presentation about agile marketing shows how an event keynote can be turned into durable marketing content that lasts far beyond the original event.

WATCH IT

This presentation was produced on the KnowledgeVision online presentation platform, and was recorded at the Marketo Summit in April, 2013.

Each week, we’ll be selecting a recent online presentation that struck us as particularly interesting and effective for our audience.  We invite ideas and submissions of content that are topical and apply best practices in online presentations.  Share a link to one of your favorite online presentations in the comments, or write to prezoftheweek@knowledgevision.com.

3 Comments

  1. Alec Dorling / October 2, 2013 at 3:48 pm / Reply

    Disappointing that you cant watch this on the ipad

    • Michael Kolowich / October 2, 2013 at 5:17 pm / Reply

      Alec, I’m watching it right now on my iPad. Did you click on the arrow to play it? IOS has a limitation in the operating system that requires hitting a “play” button rather than auto-starting it, but as soon as I pressed the PLAY button, the presentation started playing. Here’s what I see on my iPad:

      Let us know if that doesn’t work.

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